Celtics-Cleveland Cavaliers

Celtics-Lakers attracts 4.6M audience, biggest NBA target market for non-Christmas regular-season sport in seven years

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The Boston Celtics’ 111-101 win over the Los Angeles Lakers on Saturday evening drew the most important non-Christmas target market for an NBA regular-season sport in seven years, in step with the league.The sport, which peaked at 5.3 million audience, averaged 4.61 million audience on ABC, topping the former top of four.64 million for a … Read more

Celtics-Lakers attracts 4.6M audience, greatest NBA target market for non-Christmas regular-season recreation since 2018

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The Boston Celtics’ 111-102 win over the Los Angeles Lakers on Saturday night time drew the most important non-Christmas target market for an NBA regular-season recreation in seven years, consistent with the league.The sport, which peaked at 5.3 million audience, averaged 4.61 million audience on ABC, topping the former top of four.64 million for a … Read more